It's time to invest in yourself


✔️ Develop a greater sense of self-confidence, increase your visible confidence with others, and ​become more assertive in a way that’s true to you

✔️ More than 8 content-packed weeks of instruction from a world-class CEO coach, with weekly exercises to encourage forward action and daily check-ins for reflection

✔️ Full refund within the first 30 days of the program—cancel at any time within that window, for any reason

$400 early bird discount for course starting the first Monday of April!

"Jason is a masterful coach who has had a profound impact on my life. Before our sessions I was grappling with feelings of self-doubt and spiralling into a crisis of confidence. He gave me the tools to do some much needed introspection, understand the patterns of my behaviour and to reprogramme my mind."

–Zama Khuzwayo Mcloughlin, Senior Strategy Manager

"Jason has changed my life, cliche but true. He got me to the river, he got me to realize that the power to have agency and ownership over my professional and personal life has been within me for so many years. He has given me a sustainable framework to go forth and change the world."

–Aaron Schorn, Entrepreneur and Educator

"Jason was amazing at helping me uncover some of the foundational principles and values that drive me as an individual. He had a healthy balance of pragmatic and emotional approach to our conversations, which ultimately led me to be more confident and secure as a leader and an individual."

–Tazkeea Choudhury, Director

This program is for you

If this sounds familiar...
⚠️ Being in a big meeting and feeling like a fraud with nothing to contribute
​⚠️ Talking yourself out of sharing something with the group (and then beating yourself up about it for days)
​⚠️ Knowing that your resume bullets add up to a competent person on paper, but always feeling like an imposter
​⚠️ Struggling to “be yourself” or “bring yourself to work,” despite how many times you’ve gotten the feedback
​⚠️ Saying yes to everything, sometimes with the hope that you’ll rescue back some of the value you feel you’ve lost
​⚠️ Burying yourself in to-do lists to try to “get it right,” and then procrastinating on what really matters
​⚠️ Always feeling behind, especially after the distraction of a big life event like dissolving a marriage or having a child
​⚠️ Feeling unable to strike a balance between what it seems the world wants and your own culture and context
​⚠️ Being unable to celebrate any wins or take in any praise, listening instead to the fear of what’s next
​⚠️ Constantly feeling like you’re being judged, especially by yourself
We all have our own struggles with self-confidence, but for you this struggle feels like a daily battle. In one-on-one coaching work with my clients, I hear time and time again the same stories of doubt, stories that I recognize as once being a part of my own life as well.

Regardless of how you got to this place, my clients share with me what I also experienced firsthand: this way of relating to the world is exhausting and, in the end, ineffective.

There is another way—a way of looking at your true value, a way of co-existing with uncomfortable feelings, a way of showing up as your authentic self without needing to manage perceptions, and a way of saying what you want without being indirect or aggressive.

This program is built for you
and can give you the structure you need to grow your self-confidence. There is no silver bullet, no quick-fix book or article to read, though; the only way out is through, with courageous practice.

What you get

In-depth instruction from a world-class CEO coach


High-touch and intensive field work, with daily touchpoints
​Practical, actionable workbooks and reference guides
Hours of video recordings, content, and transcripts
Access to feedback and an ever-evolving Q&A resource
​Full, no-questions-asked refund in the first 30 days

Course outcomes


I want you to walk away with five outcomes from this course:

1️⃣ Develop a greater sense of self-confidence and stop living in fear
​2️⃣ Increase your visible self-confidence with others to do and achieve more
​3️⃣ Learn to bring your whole self to work, with less of the anxiety and discomfort
​4️⃣ Become more assertive, in a way that’s powerful but true to you and your values
​5️⃣ Create a plan for personal growth that continues years beyond the timeline of the program

You grow toward these outcomes over eight weeks:

✅ Daily check-ins for reflection, exploration, and accountability
✅ ​Weekly in-depth video workshops focused on diving below the waterline and fostering meaningful change
✅ ​Weekly exercises to continue growth and foster forward action

Full 8-week course: $̶1̶,̶2̶0̶0̶

Early bird special: $800


Get $400 off of the full program price for the 8-week course beginning Monday, April 3rd, 2023, including:

✔️ Hours of video content and structured learning ($4,800 value versus private coaching of the same duration)

✔️ 56 daily micro-coaching moments, deepening on the carefully crafted weekly theme ($800 value)

✔️ More than a dozen practical exercises and reference guides ($600 value)

✔️ A pathway to greater self-confidence and inner peace (priceless!)

Don't forget: you get a full refund, for any reason, within the first 30 days

What others are saying

"Working with Jason was time well spent. He helped me get to the root of my concerns and uncover insecurities that were preventing me from being my best self at work. He always recommended goals for the next session and held me accountable to the 'homework' I signed up for."

–Julia H., Global Strategy Manager

"Jason is a masterful coach who has had a profound impact on my life. Before our sessions I was grappling with feelings of self-doubt and spiralling into a crisis of confidence. He gave me the tools to do some much needed introspection, understand the patterns of my behaviour and to reprogramme my mind. His coaching method and style is results-orientated. He found meaningful ways to translate my ‘lofty’ goals into action! I highly recommend him. "

–Zama Khuzwayo Mcloughlin, Senior Strategy Manager

"Jason has changed my life, cliche but true. He got me to the river, he got me to realize that the power to have agency and ownership over my professional and personal life has been within me for so many years. He has given me a sustainable framework to go forth and change the world."

–Aaron Schorn, Entrepreneur and Educator

"My experience with Jason has been outstanding. It is incredible how Jason can effectively listen to you and ask the right questions. After a short period of coaching, I was able to adequately prioritize what I needed to focus on in the short term to be able to get to the next level of performance I would like to reach."

–Igor Barros, Marketing Director

"Jason is a great coach. He's incredibly intuitive and knows when to push and when to encourage. He has a variety of methods he uses in coaching so he can tailor his approach to something that really works well for you specifically."

–Lauren C.

"Jason was a valuable resource for me as a coach. I am constantly striving to be and experience more and Jason was really supportive of my growth both in my personal and professional life."

–Brandon Epstein

"Jason was amazing at guiding me through the decision making process at a pivotal point in my professional life by helping me uncover some of the foundational principles and values that drive me as an individual. He had a healthy balance of pragmatic and emotional approach to our conversations, which ultimately led me to be more confident and secure as a leader and an individual."

–Tazkeea Choudhury, Director

"Jason helped me understand my values and myself better, and through that I was able to improve my performance as a leader."

–Spencer Lowe, CEO and Founder

"Jason was like a mental spa day that I got to visit every 2 weeks. I left every session feeling more thoughtful and prepared for the challenges ahead. Sometimes I left with actionable next steps, other times with increased confidence in myself, or simply the feeling that I'm not totally alone."

–Taylor Crane, Entrepreneur and CEO

Program curriculum


Each week is supported by a practice focus, practical exercises, and daily check-ins for inspiration and focus

  Week 0: Building a foundation (Awareness)
Available in days
days after you enroll
  Week 1: Make time to meet yourself (Awareness)
Available in days
days after you enroll
  Week 2: Take stock of your landscape (Awareness)
Available in days
days after you enroll
  Week 3: Learn to live in what is (Acceptance)
Available in days
days after you enroll
  Week 4: Re-author the stories you tell yourself (Appreciation)
Available in days
days after you enroll
  Week 5: Give yourself permission to be you (Authenticity)
Available in days
days after you enroll
  Week 6: Ask for what you want (Assertiveness)
Available in days
days after you enroll
  Week 7: Stand firmly on a loving “no” (Assertiveness)
Available in days
days after you enroll
  Week 8: Building new foundations (Application)
Available in days
days after you enroll
  Week 9+: Supporting ongoing growth and renewal (Application)
Available in days
days after you enroll

About me

My name is Jason R. Waller and I’ve been the coach to hundreds of CEOs and senior leaders around the globe. I work in areas of self-awareness, acceptance, and emotional fitness, and almost always these include the topic of self-confidence or the struggle of feeling like an imposter.

My work with imposter syndrome led me to develop the 6A Model of Safety, which provides a scaffolding for the personal development of confidence over time. I love seeing the clients I work with step into their own power and authority, blossoming into their full potential as leaders and human beings.

Frequent questions

I’m worried I won’t have enough time for this; what is the commitment?

The program is designed to be “intensive,” but that idea mostly represents that the work we do is daily and consistent. The overall commitment isn’t more than two or three hours per week, but those hours are energetic and focused. If you aren’t committed to a meaningful change in your life, this program might not be for you.
I’m worried about my experience level; how do I know if I’m a good fit?

All are welcome; I’ve worked with teenagers to senior citizens and individual contributors to CEOs. It doesn’t matter how many people you lead or don’t lead, working on self-confidence begins with “self.”
I’m worried about money; why is the price of the program what it is?

The price of the program represents both what I view as a meaningful return of my investment of time as well as what I believe meaningfully calls others to invest their own time into their growth. For reference, the price of this eight-week, intensive program equates to less than an hour of coaching with my senior clients.
Do you offer any scholarships or group discounts?

Not at this time, but we are often offering early bird discounts and a referral incentive to lower the cost for you and for anyone you refer.
What if I decide to not complete the program?

For the first 30 days of the program, you can cancel with a full refund, regardless of your payment structure. I want you to jump into this program with both feet and commit to a path of real growth, but I also want to be integrity around the value that’s being offered and your own ability to decide what’s best.
Is there a community or a cohort to lean on?

Not right now, and not likely for the future. I explored the idea of community models, but the work done here is very individual and private in nature.
How long will I have access to the recordings and content?

You’ll have access to all the content for one year, but to ensure longer access I recommend you download and save the content.
Can I pursue one-on-one coaching with you?

Yes, and I’m always happy to have a free session with anyone who’s interested in deeper personal development, but I do recommend that you go through the program first.
Will I really get anything out of this?

I’ve witnessed the beauty of people from every walk of life opening up into greater self-confidence, but all this program does is provide a path (and not the only path)—it’s always up to you to walk down it. Our refund policy reflects the intention that this should be meaningful for you; if you find yourself mismatched with the approach or realizing that you aren’t as committed as you had hoped you would be, you have the opportunity to disenroll.
Your purchase enrolls you into the full eight-week program of the Self-Confidence Bootcamp, including pre- and post-course sessions, video recording, transcripts, workbooks, exercises, reference guides, and access to feedback and an ever-evolving Q&A resource. You are given the opportunity for a full refund of the course within the first 30 days of your purchase. You can request a refund at any time in that 30-day window, and for any reason.
This is not a self-paced course; program content will be delivered week-to-week according to the curriculum. Notifications of access to new content will be sent by email, as will daily check-ins and reminders related to the weekly program focus. You will have access to the course and course content for one year from the time of your enrollment.
The Self-Confidence Bootcamp is an opportunity to develop a structured approach to self-awareness and provide the daily practice to build the skill of self-confidence. Any outcomes of this program, however, are your own. The material provided in this course is is not intended to be a substitute for professional medical, psychological, or psychiatric advice, diagnosis, or treatment. Please consult a qualified professional if you have any concerns about your mental or physical health.